Artwork Guidelines

This is a quick guide to submitting artwork.
If you have any queries, please feel free to contact us for assistance.

Quick Checklist

·      All fonts are included.

·      Type is legible and crisp.

·      Page layout is correct.

·      Margins are set.

·      Artwork matches the specified dimensions.

·      All linked files, images, and fonts are placed in separate folders.

·      Colours in CMYK mode.

Bleeds

A 1/8" border must be added to pictures and designs bleeding to the edge, so that there is no white space or border showing around the artwork. It is also important to keep text at least a 1/4" away from the paper edge or the trim line to prevent accidental cropping.

Colour Specifications

Print previews are not always a good guide for colour accuracy. Colours on a file may be affected by your monitor, screen resolution or lighting, just to name a few. Many Pantone colours show a definite colour shift when converted to four colour process.
For one, two or three colour jobs printed in Pantone spot colour, make sure your colours are specified as spot colour and they separate correctly. You can test this by printing separations on your laser printer.
To achieve the desired colour on press, digital files must reflect accurate colour models and percentage. Please make sure all colours are in CMYK mode for colour accuracy and a better quality output.

Image Resolutions

·      
All images and pictures should be 300 dpi.

·      Rasterized text or logos should be 1200 dpi.

·      Screen values should be between 133 lpi and 150 lpi.

Guidelines by Application

The following outlines the specific file requirements by application. If you have any questions, please contact our graphics department.

Adobe Photoshop

·      Files should be 300 dpi at 100% of actual size for quality offset reproduction.

·      Files should be saved in PDF format (embed all fonts and set the screen value to 133 lpi.)

Digital Proofs

We provide PDF files as electronic soft proofs. These digital proofs intend to show you the layout and design elements of your job, but cannot be a guarantee of colour accuracy. If colour accuracy is of extreme importance to you, please ask for a hard copy proof. Scan all transparencies and line art at 100% of final size unless data size is prohibitive. If such a case occurs, scan at 1/4 or 1/2 of final size.  Scan all transparencies and line art at 100% of final size unless data size is prohibitive. If such a case occurs, scan at 1/4 or 1/2 of final size.